Climate tech copywriter in Singapore
Helping climate tech businesses be seen as the obvious choice with clear and differentiated messaging.


Hi, I’m Jat Leng
Your tech helps businesses waste less, consume responsibly and protect the environment.
But having powerful features and capabilities isn’t enough. You need to get your message out into the world clearly and resonate with ideal customers.
I combine messaging research, messaging strategy, conversion copywriting, UX principles and sustainability knowledge to help you:
- ditch the jargon and generic claims
- convey clearly how your tech works
- show your ideal customers its specific value in helping them achieve their business and sustainability goals
So you can attract the right-fit leads, shorten your sales cycle and sell faster.

Crisp copy with no fluff
Business owners are too close to the business. Hire Jat Leng for the clarity of thought that comes from an unbiased third party who is looking for facts that convert into crisp copy with no fluff.
What’s my story? Glad you asked
I started out as a copywriter in agencies and then went freelance as a content marketing writer. Working across industries – from business and healthcare to sustainability and the environment – taught me a lot about messaging, copywriting, marketing and communication.
Over time, I discovered my strengths:
- drawing insights from research
- developing strategic messaging
- writing intentional, purposeful copy
- making complex subjects easy to understand
Now, I put these skills to one clear purpose: helping climate tech and sustainability businesses communicate their value.
Because I believe that when your ideal customers understand your tech and the business and sustainability value it brings, you can create greater impact.
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lifelong student of copywriting and marketing
